Many landlords use the services of letting agents to find tenants, and this is certainly the easiest option.
However, some landlords choose to find their own tenants. If you are one of them, how should you go about marketing to quickly find suitable tenants?
Here are some ideas to consider in 2016.
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Create Your Own Website
When people search for something, they look online – and if you are really serious about marketing your property to tenants, setting up your own website can be a great idea.
You don't even have to spend any money on this because you can use a free site like Wordpress.com, which comes with hundreds of free templates.
Simply create a website that contains all the details you need to include, such as descriptions, high-quality photos and your contact details. Then link to this in all your marketing activities to provide potential tenants with all they need to know.
Advertise in the Classifieds
Many newspapers have sections for classified ads, and these are a great place to market your property. You will usually be limited to a few lines of text, but you may be able to pay more for an image or a longer description.
Why not consider free classified ad sites like Gumtree and Craigslist? These can be a good way to generate some more interest. Use a basic description to generate interest, and then link to your website to provide the full details of the property.
Use PPC Advertising
Why not launch your very own AdWords campaign to publicise your property? People searching for a place to rent in your area could then find your ad in the search results, and they can click through to your website to see the details of your property.
This will cost you money, but you can set a budget for how much you want to spend each week, and the visitors will be well targeted.
Spread the Word on Social Media
If you are already active on social media, spread the word that you have a property to rent. People like to rent from landlords who are recommended to them by someone they know, so this could be one of your best ways to find a tenant.
If you have a few hundred social media friends who then tell their own networks about your property, it may not take long to generate some interest.
Find Your Next Tenants
These are just a few techniques that you can use to find tenants in 2016. If you have a property in good condition and you make a real effort to market it, you should not have to wait too long to start generating interest from potential tenants, so try these ideas out for yourself.